DON'T JUST FIND AN ANSWER.UNDERSTAND THE DECISION.
Practical answers for creating, launching, monitoring, understanding and improving advertising — with more context behind every budget decision.
A metric tells you what moved. The decision needs context: how large the change is, how long it has persisted, what else changed and what the account has learned before.
WHAT ARE YOU TRYING TO FIGURE OUT?
The Help Centre should work like 4XDigital itself: begin with the decision you need to make, then bring the right context around it.
HELP ME GET STARTED.
Understand what 4XDigital is, connect the basics and move from an idea to a live campaign.
Explore getting started → 02 · I'M RUNNING ADSHELP ME UNDERSTAND PERFORMANCE.
Learn what changed, which signals matter and when performance deserves action.
Explore performance → 03 · I NEED A DECISIONHELP ME DECIDE WHAT TO DO NEXT.
Use Business Memory, Collective Intelligence and AI to put more context behind the next move.
Explore decisions →THE ANSWER YOU NEED.
WITHOUT THE HUNT.
GETTING STARTED
Account setup, first campaign and the basics of working in 4XDigital.
START HERE →BUDGET & SPEND
How to think about available budget, allocation and changes in spend.
BUDGET ANSWERS →CAMPAIGNS
Creating and launching campaigns across supported advertising channels.
CAMPAIGN HELP →PERFORMANCE
ROAS, conversions, movement, monitoring and understanding what changed.
READ THE SIGNAL →ADVERTISING INTELLIGENCE
How Business Memory, Collective Intelligence and AI build decision context.
HOW IT WORKS →THE 4 MINDS
Meet Calliope, Merlin, Laku and Euclid — and understand what each one does.
MEET THE MINDS →FOR AGENCIES
Using 4XDigital as an intelligence and execution layer behind agency work.
AGENCY HELP →FOR PLATFORMS
White-label, embed/API and adding an advertising revenue layer to a platform.
PLATFORM HELP →SOME QUESTIONS NEED MORE THAN THREE SENTENCES.
Use case stories and explainers when you want to understand the thinking behind the answer.
HOW SHOULD A LIMITED BUDGET WORK HARDER?
Follow a practice from a simple budget question through signals, context and a better-informed advertising decision.
Read the case story →BUSINESS MEMORY + COLLECTIVE INTELLIGENCE + AI
See how the three layers work together to turn campaign information into reusable decision context.
Understand the engine →WHO ACTUALLY DOES THE WORK?
See how Calliope, Merlin, Laku and Euclid connect creation, launch, monitoring and understanding.
Meet the 4 Minds →STILL NOT FINDING THE ANSWER?
Go from self-serve help to a real conversation. Tell us what you're trying to achieve and where you're getting stuck.
